Passion for Taste

Our recipes are developed by chefs for chefs.

We’ve invested over 40,000 man hours in

improving our recipes to ensure they are

the best tasting in the market. 

We have reviewed over 4,000 ingredients and,

wherever possible, have reduced salt, removed

arti? cial colours, arti? cial preservatives and MSG.

Our vegetables and herbs are grown and ripened

in the sun and are handpicked at the height of the

season to give the best natural ? avour.  

Clearer labeling will make it easier to select the right Knorr 

ingredients both when you shop and in your storeroom.

Improved pack sizes and packaging materials will reduce

waste and increase recycling. 

By 2012 all of our vegetable and herb suppliers

will be enrolled in our sustainable agriculture

programme, ‘Growing for the Future’.

It’s about ensuring quality whilst protecting the

environment and, by 2015, all our vegetables and

herbs will be sustainably sourced.